As part of their Fitness+ service Apple recently introduced Time To Walk. This is a series of recordings, added to your workouts on your watch, of various people, recorded while they themselves are out for a walk, reflecting on their lives and careers. They also include some of their favourite music and at appropriate points your watch vibrates and a photo appears on its face of something pertinent to their story.
I listened to my first one this morning and loved it. It was actress Uzo Aduba talking about her career and being a first generation American from Nigeria. You get to hear the atmosphere around her as she walks, in a park in New York, and it really does feel as if you are walking with her.
Many moons ago I registered the domain name walkingthetalk.co.uk with some vague ideas of setting up a business around the unique appeal of conversations that take place while walking in the great outdoors. There is something about the situation, the rhythm of your steps, the open space, the fact that you are not facing the person you are talking to, that makes it more likely that you relax and think more clearly. In fact Uzo commented that she was surprised at how much she opened up on the walk and how much she learned about herself.
Uzo wasn’t someone I knew of, and her music wasn’t my usual listening, but perhaps that was part of the appeal of the thing. The general idea is to get people, perhaps not used to going for walks, to get out and get moving and from that point of view it seems like a great idea.