Some days I get wearied by it all. The latest tools, the latest memes, the constant updates, the selling, the PR, the self promotion, the cats. I wonder if we’ve lost the plot and the opportunity the web gave us to change the world. I sometimes feel like giving up.
But then I think about all the wonderful relationships that I have been able to establish and maintain thanks to the online world. How much doing so is now part of my life, and a part of it that I would never want to do without.
The conversations I have with friends, relatives, existing clients and people I might work with in the future are as fresh and exciting as ever.
That’s what it is all about. It always was.